How Much Content Is Enough? Happily Stop Trying to Appease the Platforms

Kim Doyal
3 min readApr 15, 2024
Image created by yours truly, with DALL-E

We’ve all heard the question, “Would you rather have a million dollars today or a penny that doubles every day for thirty days?”

A million dollars today is great, but the penny option creates over 5 million dollars in thirty days. 🤯

This is the magic of compounding.

And patience.

The same is true of your content and, well, quite frankly, your time.

I read a great article today that reminded me of this and resonated deeply.

“If You Want To Be A Successful Solopreneur, Don’t Post Content Daily.”

The title, of course, seems to contradict everything we’re told about creating and publishing content.

But that’s not really the point of the article.

The point is to make sure you have time and space for the work in your business that creates results—or, to put it more directly, generates revenue.

Which is what the author did.

He found what worked for him.

This is something I’ve been preaching for as long as I can remember.

You have to find what works for you.

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Kim Doyal
Kim Doyal

Written by Kim Doyal

Email, content & AI for marketing. Founder of "the SPARK." Focused on living with intention & purpose, while maximizing fun. ✨ https://kimdoyal.com/the-spark

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